The creator of the famous “He-Man” action figure and Mattel designer Roger Sweet died Tuesday after a battle with dementia.

He was 91 years old.

Sweet worked during the 1970s and 1980s as a lead designer in Mattel’s preliminary design department.

After the company’s 1976 rejection of Star Wars toys, Mattel began developing an action figure based on an original idea of ​​its own.

In the process, Sweet experimented with putting the Big Jim figure in a fighting stance and adding a more powerful, muscular body to it using clay.

This model became the prototype for “He-Man,” which he then presented to then-CEO Ray Wagner.

A year later, Mattel and Filmation launched the animated series “He-Man and the Masters of the Universe” as a companion project to the highly successful toy line.

Roger Sweet is survived by his wife, Marlene./BuzPost/

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